Maruti Suzuki Victoris: Fitting today’s aspirations effortlessly
The following article is an advertorial.Maruti Suzuki Victoris, the brand’s newly-launched flagship for the Arena range, has been an important addition to the company’s portfolio. The SUV is squarely aimed at young professionals who want a car that reflects their lifestyle, values and aspirations. And bingo! The car does deliver. Since its launch, the model has impressively racked up over 40,000 bookings. Fast forward to December, the SUV has now bagged the coveted Indian Car of the Year award for 2026. It definitely is Maruti Suzuki’s most advanced SUV yet. Thanks to its strong design, high-end technology, hybrid efficiency and the brand’s highest safety benchmarks in one well-rounded package. Now, let’s take a closer look at what the Maruti Suzuki Victoris has to offer, and how it neatly ticks all the right boxes that today’s car buyer expects from a modern SUV.
Strong, neat design: Stands out, but not overdone
As for the first impressions, the Victoris immediately strikes with a design that feels fresh and distinctive. Up front, the sharp LED DRLs, sleek headlamps and a strong chrome accent lend it a clean, premium look. Besides that, the front fascia gets a premium look overall with elements like a chrome strip running between the headlamps, sharp creases on the bumper, a silver skid plate and thoughtful design and positioning of the fog lamps. There’s enough aggression without going overboard.
From the side, the 17-inch alloy wheels fill the arches well, giving the Victoris a planted stance. Dual-tone colour options further enhance its visual appeal, especially for younger buyers who like a bit of contrast and individuality. At the rear, there’s a connected LED tail-lamp with pixel-style segmented pattern giving it a modern, premium finish and helping it stand out in traffic.
Overall, the design looks stylish and contemporary, without being quirky or polarising. In short, it’s perfectly in line with what a young achiever would want from an SUV while there’s a sea of models looking almost the same.
Feature-loaded and tech-forward
Inside, the Victoris offers a feature set that makes it one of the most advanced SUVs in its class. The cabin centres around a large 10.1-inch touchscreen infotainment system with built-in apps, Alexa Auto voice AI, wireless Apple CarPlay and Android Auto, and over 35 connected features via Suzuki Connect including emergency eCall and OTA updates. The SUV also offers a fully digital instrument cluster, a premium 8-speaker Harman audio system with Dolby Atmos 5.1 surround sound, and customizable 64-colour ambient lighting, which suits the always-connected lifestyle of today’s young buyers.
Another standout is the head-up display, which projects key driving information onto the windshield. That’s not all, it also offers a key suite of features that helps youngsters stay connected, even on the move. You get wireless charging and seamless smartphone connectivity, enhancing everyday convenience.As for comfort, it offers ventilated front seats, an 8-way powered driver’s seat, a panoramic sunroof, and a smart powered tailgate with gesture control.
The Victoris is also the first Maruti Suzuki SUV to offer Level 2 ADAS. Features like autonomous emergency braking, lane keep assist, adaptive cruise control and lane departure warning bring a new level of active safety to the Arena portfolio. In fact, the Victoris is the first Maruti car to get Level 2 ADAS, further ticking the right boxes of a new-age buyer.
Premium comfort, inside and out
The interior design feels modern and well thought out, with premium textures on the dashboard and door pads. The layout is clean, and the way the infotainment screen is integrated adds to the upmarket feel.There’s also a panoramic sunroof that brings a sense of space and light inside the cabin. Not to mention, it is a feature that is very much in demand among SUV buyers.
Hybrid efficiency with everyday ease
The Victoris offers both mild-hybrid and strong-hybrid petrol options. The SUV comes with a wide choice of powertrains. There’s a 1.5-litre mild-hybrid petrol that focuses on smooth everyday performance, paired with manual and automatic gearbox options. For those looking for higher efficiency and a quieter drive, the 1.5-litre strong-hybrid petrol delivers better mileage and a more refined driving experience. And for buyers who prioritise low running costs, the 1.5-litre petrol-CNG version offers a practical and economical alternative.
On the road, the Victoris feels composed and easy to drive. The ride quality is well balanced, ironing out bad roads comfortably, while the suspension setup favours comfort over outright sportiness, which suits its character well. Visibility is excellent, the seating position is commanding, and the overall driving experience feels relaxed and confidence-inspiring.
Safest Maruti Suzuki SUV yet
Safety is another area where the Victoris leads from the front. It is Maruti Suzuki’s first SUV to score a 5-star Global NCAP rating, making it the safest car the brand has produced so far. It has also bagged 5-star ratings in Bharat NCAP. Combined with Level 2 ADAS, it offers both strong passive and active safety.
The Victoris also debuts Maruti Suzuki’s first factory-fitted, underbody CNG system. It’s a genuinely thoughtful innovation, especially for CNG buyers who have long had to live with compromised luggage space. With the CNG tanks neatly and safely packaged beneath the vehicle, the Victoris proves that choosing CNG no longer means sacrificing practicality.At the end of the day, the Maruti Suzuki Victoris feels like a car that’s been built keeping real buyers in mind. It looks modern, feels comfortable, is loaded with useful tech, and offers peace of mind with its strong safety package. Add multiple powertrain options and Maruti Suzuki’s wide network into the mix, and you have an SUV that fits easily into everyday life while still feeling special. The Victoris does make a very strong case for itself for young achievers looking for a no-nonsense SUV that ticks all the right boxes and ace it.
